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Delonix Marketing Corporation

Marketing Database Coordinator for Dayshift Australian account

Delonix Marketing Corporation

With business certificates
Established in 2012 | 201-500 employees
Unit 311, 3rd Floor, Mango Square Mall, Gen. Maxilom Avenue, Cebu City, Cebu
Total vacancies for this job title : 1
Posted on : October 28, 2020
Job ID : 367250

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We are looking for a Marketing Database Coordinator to join our team to manage our customer database, email management, and marketing analytics. This is for a DAYSHIFT Australian account - Saturdays and Sundays off!
Key Responsibilities
  • Manage the Customer Database (Intercom)
    • Serve as the primary point of contact for the customer database, identifying opportunities to improve data management
    • Responsible for the maintenance and integrity of the customer database, ensuring the data is accurate, current, and consistent
    • Manage segments, tags and customer attributes - ensuring it works alongside other information systems
    • Maintain database performance by troubleshooting problems related to performance and capacity
    • Conduct regular audits to ensure data integrity and quality remains at a high standard
    • Develop and manage processes to ensure best practice is followed and that the customer is always the focus of what we do
    • Assist various departments (growth, content, development) in using the database to support business operations
  • Email management (Intercom)
    • Coordinate with content and growth teams in the development of email campaigns - taking customer journey maps and building them out (includes marketing newsletters, production notifications, and lifecycle campaigns)
    • Ensure emails meet high and quality deliverability standards, developing and upholding best practices, and standard naming conventions
    • Develop and manage ongoing optimization of automated email campaigns through comprehensive, measurable A/B and multivariate testing plans
    • Ensure email templates are continually optimized
    • Produce regular reports on campaign performance
    • Conduct market research to follow trends and competition
  • Marketing Analytics
    • Create and manage tracking URLs to measure the effectiveness of marketing and content campaigns
    • Produce regular reports on performance
Skills and Experience
  • Experience managing customer databases and data management
  • Experience with email marketing systems
  • Experience reporting and analyzing data
  • Ability to prioritize and handle multiple projects in a fast-paced, agile environment
  • Experience developing and managing processes and best practices
  • Understanding of CAN-SPAM, GDPR, CASL, CCPA, and other email compliance regulations
  • Understanding of HTML and CSS to QA an email
  • Excellent communication and problem-solving skills
  • Highly organized and detail-orientated
  • Experience with Intercom, Stripe, Segment, Mixpanel, and Notion is a plus
Why work with Delonix Marketing Corporation?
  • Competitive salary package (commensurate with experience)
  • We sent 30 staff to visit Australia for the year 2018 alone!
  • The company is established (7+ years in Cebu; 2+ years in Duma) and growing fast
  • DAYTIME shifts, NO GRAVEYARD, and no rotating schedules
  • FREE daycare center for working parents
  • Awesome Referral Bonus of 5K or 1K per month per referral
  • Christmas and New Year break
  • Long-term stable position for the right person

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